Where is the 820×312 format used?
The cover photo runs across the top of a Facebook page, behind and above the profile picture. Facebook renders it differently per device: wider on desktop, narrower and cropped at the sides on a phone.
How much copy fits into 820×312?
| Headline (recommended) | 35 characters |
| Subline useful | — |
| Product image useful | — |
| Target file size | ≤ 120 KB (JPG) |
Centre the message. The edges get cropped on mobile and the profile picture sits at the lower left.
Related sizes
Design tips for 820×312
- ✓Respect the safe zone: in Stories and Reels the interface covers roughly the top 250 px and bottom 340 px.
- ✓Large typography — most people see the post on a phone.
- ✓Brand in the first second: logo small but visible, ideally top left or top right.
More Social media formats
| FORMAT | SIZE | USE |
|---|---|---|
| Instagram Feed | 1080×1080 | |
| Instagram Portrait | 1080×1350 | |
| Story / Reel | 1080×1920 | Instagram, TikTok |
| Facebook Feed | 1200×630 | |
| LinkedIn Feed | 1200×627 | |
| LinkedIn Banner | 1584×396 | |
| X Post | 1600×900 | X |
| Pinterest Pin | 1000×1500 | |
| YouTube Thumbnail | 1280×720 | YouTube |
Frequently asked questions
- How much of the cover shows on a phone?
- Considerably less than on desktop: the sides are cropped while the visible strip is taller. Keep roughly the middle third of the width free of essential elements and the image works on both.
- Where does the profile picture cover the image?
- Lower left on desktop, centred above the lower edge on mobile. Treat that region as dead space and place the logo or claim in the upper half.
- Which file format and file size?
- myfeedr delivers 820×312 as PNG (lossless) and JPG. For trafficking, the JPG is what counts: around 120 KB is a realistic target for this size – small enough for any network without visible quality loss.
- What does the format cost?
- Formats are not sold individually — :size is part of the "Display + Social" package from 299 €. Analysing your website is free.
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